Keep the Good. Keep the Bad. Hide the Ugly.

PRO TIP: Don’t skip reading the images. You’ll miss the point. IJS I am grateful. I am grateful that I have the opportunity to be the gatekeeper for several brands that I have developed a deep, unwavering love for. It’s akin to that mother lion kind of love. As a Social Media Manager aka CommunityContinue reading “Keep the Good. Keep the Bad. Hide the Ugly.”

Why Not Turn on Automated Responses to Reviews/Recommendations?

  Facebook recently released a tool that makes it easier for brands to manage their online reputation…or did they? Facebook allows brands to turn on Automated Responses when a customer recommends or leaves a “Doesn’t Recommend” status for a brand. Brands can create one canned response for “Recommended” and one canned response for “Doesn’t Recommend.”Continue reading “Why Not Turn on Automated Responses to Reviews/Recommendations?”

YOUR LOCAL PAGES AREN’T GOING ANYWHERE. NOW WHAT?

A brand is no longer what we tell consumers it is, it is what consumers tell each other it is, but we have the ability to control the conversation, build relationships, recover guests, and gather actionable data.

MOBILE MOMENTS

The significance of Google’s shift to mobile-first reaches far beyond the importance of having a mobile optimized website. Research shows that a company’s website, especially restaurants, accounted for less than 10% of their online traffic. They are seeing 10x more activity on Google, FB and Yelp.